Video marketing is a fantastic way to reach new customers and increase rates of conversion in all areas of your business. Corporate video production has proved incredibly successful across all business types, but just why is business video so successful?
1 - Video allows potential customers to connect with your brand. Promotional videos give your business a face that allows others to easily identify you. This adds that personal touch, allowing people to relate to your brand and identity through business video. This personal touch builds trust and helps promote, establish, and maintain relationships with new and existing customers.
2 - People remember you. On average as humans we remember 20% of what we hear or 30% of what we see. However, we remember an amazing 70% of what we see and hear. So corporate video is a fantastic tool to help you raise your brand awareness, boosting knowledge of you and your products.
3 - Corporate video boosts your Google ranking. By creating inbound links from your corporate videos to your website, you are ranked higher up the Google search rankings. This has huge benefits for your company visibility, helping you to appear in new search categories and higher in existing categories; boosting your visibility and overall online presence.
4 - Video helps demonstrate your products. Promotional videos explain your product to your customers simply, easily, and effectively. With a corporate video, you can build huge confidence in your product or service quickly and easily, making 64% of potential customers more likely to buy your product or service. A promotional video may cost you £1500, for example, but just imagine how much better off you would be making a 64% increase in sales!?
5 - Set yourself apart from your competitors. Maybe your competitors haven't utilised corporate video yet? Using promotional video helps you to boost visibility above competitors, increasing sales and putting you one step ahead of your competition.
6 - Video gives your customers instant gratification and accessible information. In today's world, everybody's lazy and wants information quickly and easily. By using promotional video, people can access the information they need from you quickly and simply, boosting your reputation and providing your customers with a positive experience. This increases the likelihood of them buying off you in the future.
7 - Video adds emotion. If you feature yourself or a member of your team in your corporate videos they are able to use humour, eye contact, and physical expressions to bring increased personality to your business. This personality combined with background music is great for producing an emotional effect, bringing out emotions in potential customers, and making your business more memorable thanks to a simple corporate video.

Video My Business is a group of successful videography professionals that help to connect videographers and video production companies in the UK with businesses looking to promote themselves through videography.
As well as facilitating these connections through listing videographers, their profiles and videography examples on our website, we aim to educate businesses on the power of video marketing and its many benefits.

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Boosting productivity has the ability to save your company thousands of dollars. Whether you pay your employees hourly or with a salary, you want them to do as much work within an hour as possible. Cloud services can help your employees to do this by providing them with access to more of the information that they need.
The cloud is a way of storing data on the internet. You control the access so that everyone can have access to everything or certain employees are able to gain access to some of the more important files within your business. The data can be accessible anywhere there is an internet connection. This can be beneficial in comparison to storing data on a local server where someone has to be within the office building to access the data.
By utilizing cloud services in an efficient manner, you can make it easier for all of your employees to tap into the information that they need.
If you have employees out in the field, they may have to come into the office to submit reports or pull information about the clients that they are going to visit. These stops into the office are not efficient because it is time away from the field where they could be conducting more investigations or meeting with more clients.
Many companies have adopted a BYOD protocol where "bring your own device" is highly encouraged. This saves a company from having to buy mobile devices and allows employees to use a device that they already have and are already familiar with.
Apps can be created that will allow employees to tap into the information that they need that is stored in the cloud using the mobile device. These cloud services will allow for a variety of functions, including:

• Viewing databases
• Obtaining forms
• Pulling reports
• Accessing budgets and spreadsheets

The cloud services can work both ways. In addition to allowing employees to gain items, the cloud can also be used to send. This means that they can pull an inspection form down from the cloud, manipulate it based upon the investigation or inspection that they are doing, and then send it back to the cloud where someone else can pull it from home office.
Such services make it easier for more employees to be productive and this provides better communication throughout the entire business. Any management that needs to make decisions based upon the presence of data will be able to do so effectively because of being able to get it easier and faster.
Cloud services are becoming more advanced because of the technological advancements within the mobile devices and the internet as a whole. If you want to boost productivity within your operations, you need to make sure you give your employees access to the cloud as well as a device in which they can access the cloud. Once you do this, productivity is going to be inevitably boosted to new levels, saving you money and enhancing your ability to make better decisions.

Formed in 1997 and located in Houston, Dallas and Austin Texas and in Dubai, ERGOS is an IT solutions provider that stays ahead of the curve, providing innovative IT services. We provide our clients the kind of service that we would want. ERGOS provides managed IT services, IT infrastructure, Cloud IT and business solutions that Power Your Business and empower your work force. Our three technology divisions, Managed IT Services, Cloud IT Solutions and Business Solutions (Web Hosting and Development, Search Engine Optimization, Business Process Analysis) will address all your IT needs.

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Modern businesses can ill afford to have inefficient computer networks for their successfully running operations. Two important areas requiring a close monitoring are cash flow and inventory, and the monitoring is possible only when you have an appropriately designed and properly functioning computer system. Moreover, a number of businesses depend on their computers for providing efficient services to their clients. That makes it all the more relevant to have a reliable IT support for businesses operating under highly competitive markets of today.
Here are the three factors that make it vital to get IT support for your business:
Enhance the efficiency
Making use of IT support leads to an improved efficiency and inter-office communication, thus saving operational expenses for the company. A firm offering IT support in the form of backup for the companies' data along with a firewall product is sure to enhance the efficiency of any business. You would appreciate that any company necessarily requires backup services for ensuring the continuity of its various operations in case of any mishap, like viruses, or natural disasters like fire which could demolish the hard discs of the computer systems.
Getting firewall protection from a reputed vendor also enhances the efficiency of businesses. Firewall keep at bay viruses plus Trojan attacks, which are known to prevent your computers from working at optimum efficiencies, and may even cause a complete shut down of the computer network. One sure way that can keep your computers free from all viruses that could hamper your business is to get firewall protection from a reputed company offering IT support.
Prevent any losses
Firewalls also help preventing the loss of funds. Businesses lose substantial amounts of money to fraudsters and hackers due to the loss of information pertaining to credit cards. Such swindlers of money employ wicked ways for targeting the databases of companies, and steal away critical financial data for personal benefits. Businesses can prevent the loss of critical data by getting assistance from a professional company offering IT support.
Regular maintenance and updating
Irrespective of its size, cost has always remained a foremost concern for any business. Nevertheless, most companies are under the wrong impression that it works out more economical to get things fixed as and when any problem arises, as compared to hiring the services of companies providing IT support. These companies do not seem to appreciate that the expenses they incur for taking care of the problem after it has appeared are greater than the monthly expense they'll need to pay to the companies offering them the much required IT support. Other than that, you also lose plenty of valuable time when the production process comes to a halt for taking care of the problem, which could have been avoided by undertaking the maintenance regularly. By hiring IT support services offered by a professional company, you are assured that your systems will be monitored and updated regularly. It is indeed a big relief when you have no worries of downtime caused by crashing networks. In other words, you have more time to focus on your business.

Texas businesses looking to having a competitive edge would necessarily require IT support Austin services. You can hire the services of professional companies providing computer repair Austin services at competitive prices to ensure that the network of computer systems installed for your business requirements is maintained and monitored at all times.

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